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ABOUT

HELLO!
WE ARE THE APES.

We are a full-service brand strategy, marketing & content design company. We are dreamers and overachievers with passion, dedication, experience and a strong belief in evolution.

The Apes
OUR SERVICES

WHAT WE DO

We help brands evolve, putting customers and experiences first. We tell your story in a unique, creative and entertaining way, showcasing the essence of your brand’s attributes or content to reach your audience.

We believe that high-performing brands understand that customer experience determines engagement, loyalty and growth.

01 BRAND STRATEGY

  • Brand positioning (brand analysis, business case, research, segmentation & insights)
  • Brand architecture & extensions
  • Brand naming
  • Branding, identity & messaging
  • Customer experience strategy

02 BRAND MARKETING

  • Apesmarketing®
  • Marketing campaigns & execution
  • Digital strategy
  • Media management
  • Social Media & community management
  • Influencer marketing

03 BRAND CONTENT

  • Social media content & production
  • Photography, Videography & Animated content
  • Storytelling & creative writing
  • Creative design
  • UX & UI
  • E-commerce, web/mobile design

04 BRAND EXPANSION

  • Brand & Pop-up experiences
  • Character design
  • Product development
  • Styleguides
  • Licensing and collaborations
OUR TEAM

Creative apes
big projects

Hector Castell
Hector Castell-Blanch
CEO & Founder
Ana Sofia
Ana Sofía Benavides
Project manager
Miriam Alatriste
Miriam Alatriste
Sr Graphic designer
Florencia Toscano
Florencia Toscano
VP Copywriting & Storytelling
Dario Balandrano
Dario Balandrano
Head of design
Alan Balcázar
Alan Balcázar
Head of creative
Santiago Hoyos
Santiago Hoyos
Production Manager
Veronica Pardo
Veronica Pardo
Graphic Designer
Liliana Franco
Liliana Franco
VP of branding and strategy
Peque
Peque
Project Manager
Mariana Benavides
Mariana Benavides
Client Service
Moni
Moni
Marketing & strategy
Cristina Melo
Cristina Melo
Client Service
Jaime Ángeles
Jaime Ángeles
Admin support
Bruno
Bruno
VP office wellness
Gilberto Martinez
Gilberto Martínez Kladt
Chairman of the Board
OUR CLIENTS

WE GROW BRANDS

We work with a wide network of trusted partners. Model makers, engineering firms, eco-design consultants, UX designers, developers, photographers, filmmakers...

WHAT WE DID BEFORE

Work